Thailand Incentive Trip

Inner Circle

Program Overview

This 7 day, 6 night incentive program included 74 attendees from over 14 different countries gathered at the Four Seasons Koh Samui resort. Built into the side of mountain, this location was nothing short of luxurious. Attendees were offered both individual and group activities, including cooking classes, Thai boxing, and much more. As you scroll down the page, we expand on each of the services and highlights that made this trip so successful.

74 Attendees
7 Days
13 Activities
16 Very Happy Elephants
12 Curated Gifts Per Attendee

Trip Design

First, we begin with the design of the trip agenda. Taking 7 days and 6 nights allowed for the attendees to get the most out of their time investment to travel to and from Bangkok. Building times of leisure each day with optional activities was important for the attendees to relax and enjoy each other’s company. Additionally, there were fixed evening events planned throughout the trip to foster connection between all the attendees. These evening gatherings included a Welcome Dinner, a Celebration Dinner to include awards and recognition, and a Farewell Dinner the night before departure.

Visual Identity

The Inner Circle logo was redesigned for this specific program, which included a lotus flower—a bloom cherished in Thailand for its beauty and spiritual significance. From hotel signage, to attendee gifts and amenity cards, this logo gave a sense of personalization and exclusivity to the trip.

Marketing & Collateral

The communication and marketing for this event began way before it came time to travel to Thailand. The custom-branded registration website served as the home base for information regarding the trip, from agendas and travel information, to activities, food, and hotel accommodations. In addition, attendees were all sent pre-mailers that gave information on the location as well as Thai-themed travel items, including a branded elephant neck pillow, pebble charger, and luggage tag.


Evening Events

There were three evening events staked throughout the week-long trip to bring everyone together. First, the Welcome Reception with immersive cultural activities, including a sarong tying experience and flower accessory making. Midweek, the winners of this trip gathered for a Celebration Dinner, honoring their hard work and contributions through an intimate night of awards and recognition, paired with authentic regional Thai entertainment. Lastly, the Farewell Dinner on the beach with the theme White & Light featured fairy lights, a fire show and a lively dance floor fueled by Rhythm Nation band.


In addition to the pre-mailer gifts that attendees received in preparation for the trip, personalized gifts on site were also threaded throughout the 6-day agenda. Each attendee was given a total of 12 gifts, a few of which are shown below.

Community Giveback

Incorporating a CSR activity in the trip was a must for this particular client. For this year’s Corporate Social Responsibility activity, the attendees visited the Elephant Kingdom Sanctuary on the island of Koh Samui, where they helped caretakers prepare food and feed the elephants from a skywalk. This unique experience was a gift for the attendees as well as the Elephant Sanctuary.


"Very motivational, and certainly a memorable and exciting trip to strive for each and every year. Adds extra incentive to over achieve."


"The best part of the trip was the face-to-face time with my colleagues. It was so nice to be on vacation with everyone after not seeing them in person since the GSM in Washington, DC. The destination was beautiful and the culture in Thailand is like stepping back into a different time."


"The best activity overall by a fraction, was the elephant sanctuary, but i so enjoyed both the cultural trip and the National Marine Park too. The best experience was the entirety of the week to be honest."


"Cannot thank all the guides and escorts enough, as well as the organizing committee. It was exceptional throughout, and along with the amazing staff of the resort, made the experience even better than we could have ever imagined."


"The CSR activity was the absolute highlight of the trip. We did not expect to have so much interaction with the elephants. It will stay with me forever."


"So much fun! I was glad to see that the "tourist trap" was converted to an elephant sanctuary."


"Absolutely loved the powerboat excursion to Ang Thong National Marine Park. Kayaking was great, and the buffet was excellent. Beautiful beach too!"


"The ladies with custom flower garlands and sarongs were so much fun!"


"It was good planning with well-ordered agenda from the Inner Circle team."


Want to learn more about our services?